BBC European Webstore

S10 JAPAN_147 WEB

This week saw the launch of the first ever European online site for Billionaires Boys Club / Ice Cream. Finally it wont be such a mission to get your hands on the famous luxury street wear brand that has become some what an icon as far as street wear brands go.

The site has a clean and simple yet very effective lay out, as you would expect from founders Pharrell Williams and Nigo (founder of A Bathing Ape/BAPE). Although said brands are already stocked in some of Europe’s high end and more exclusive spots, the site allows you to shop with ease and gives you a healthy selection of items that are updated weekly. This being a bonus, as the stores sometimes only get the more popular and more common pieces available. The site has all you would expect on offer from T shirts to jackets, New Era’s to shoe’s. Be warned, expect to drop some serious money on this site, as most of you i am sure already know this stuff doesn’t come cheap!

The site is live right now and is definitely worth checking out. Peep it here, and enjoy.

WEB RELEASE 2

Jamie Szulc

One of three co-founders of THE DAILY STREET, Jamie specialises in menswear and is currently Footwear Account Manager at Fred Perry.

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Comments

  • 60hz

    Dope as ever, guess they just moving with the times!! The blue sweater is dope!!