George Cox and oki-ni have teamed up to create a hiking boot inspired sneaker, exclusively for oki-ni.
Originator of the ‘Creeper’ in 1949, George Cox is a British brand with heritage. Even though the shoe was originally slated, it succeeded and George Cox still make the shoe today. This attitude of “screw what you say I’m gonna do it how I want” has proven very useful for George Cox, and it’s evident in this latest shoe with oki-ni. A rather brave design, the shoe mixes a hiking boot and what looks like an old school basketball sneaker with a crepe sole and premium materials to create something highly original yet understated. The partially see-through crepe sole kills it in my opinion, adding a real British flare to the kick. This inner-city hiking look is a look that oki-ni have been pushing WAY before the commercial brands caught on.
The construction of this shoe is unreal. George Cox are still using the Goodyear Welted construction from back in the day to create extremely comfortable shoes. The insole is actually bedded on a layer of filler so that the shoe moulds to your foot through use … a kinda custom fit if you will. Madness!
Both pairs are available now exclusively from oki-ni for £130 a pair.
(There is also a Red pair with a black sole, but they don’t quite tick the box for me).