Obey Fall 2010 Lookbook

Obey offers a more detailed look into their fall range, the collection is a bold right turn to the usual streetwear based apparel that most Obey fans are used too. The collection is a sure sign of how diverse the brand has become, we’ve seen hints over the last year or so of a various fashion influences creeping in.

This fall collection offers subtle Americana and American heritage based designs which sit comfortably in the Obey collection. Some pieces misfire a little but all in all, it’s a solid collection with some key pieces that are vital for the colder temperatures.

Check the lookbook out below. A select few pieces such as the ‘Wasted Youth’ jacket and the ‘Drifter’ jacket seem to have dropped at the usual Obey stockists such as Urban Industry, Wellgosh and Flatspot. Stay tuned for more updates on further drops soon.

Chris Benfield

Chris is a multi-disciplinary designer working across editorial, print, identity and digital for a variety of industries. Previous clients include Nike, PUMA, Dazed & Confused and Boxfresh.

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