Lazy Oaf exclusive Selfridges collection


Lazy Oaf have dropped a few exclusive goodies into Selfridges to help with their ‘Play’ theme that’s going on right now.

Including the “Shut Your Mouth” jumpers that we saw in the AW10 lookbook recently, the collection also includes a pretty rad Grey marl t-shirt along the same lines, applying the ‘mouth’ technique to a design from last season and bringing it to life, so to speak, alongside a few other Men’s tees.

The shots have all been taken by fashion photographer Viktor Vauthier once again, and he’s done another sterling job. Peep the GIFs at the bottom of this post for a great demonstration of how to use the “Shut Your Mouth” jumpers.

This capsule collection is available now exclusively at Selfridges stores and in-store/online from Lazy Oaf.

Alex Synamatix

One of three co-founders at THE DAILY STREET, Alex is our Editor-in-Chief, overseeing all TDS activity. Outside of TDS, Alex is a respected creative in his own right, from art directing club nights (comm•une) to consulting for some of the largest global brands.

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