Legendary UK store Urban Industry have started a new feature called ‘Shop by Look’ and to celebrate, they invited us down to sunny Eastbourne to do a spot of guest styling and “unconventional” modelling.
Urban Indusrty’s new ‘Shop by Look’ concept is simple, they dress up a model, take pics for you to see how some of the clothes in their store can be worn/teamed up and then you can buy direct from that page. Simple. They have also included a neat little feature where if you buy 3 or more items from any of the looks, you receive 15% off!
In celebration of this fantastic idea we were asked to visit Urban Industry HQ and put our skilled hands to the styling of a few guest-looks. We found ourselves modelling them also – 4 beautiful chaps. Once we had spent the majority of an afternoon fooling around and looking steezy, we were asked to name our chosen looks … which is where the real fun began.
Head over to Urban Industry to see the looks in full, cop some bits and read our descriptive/adventurous explanations for each look. Massive love to Dan & Sean from Urban Industry for having us down and fuelling us with plenty of tea & coffee.
(Feel free to drop a comment and tell us your favourite.)
Grizzle: “Deadeye Duck Hunt”
Set in Motion: “Outback”
Set in Motion: “Courtyard”
Suffocake: “Premium Workwear Flex”
Suffocake: “NY Hardcore Tip”
Synamatix: “Awaiting the City Train”
Synamatix: “Successful Builder”