Recap: Berlin Tradeshows part II

Following on from yesterday’s write up, today I’ll continue a run down of what we got up to while out in Berlin last week visiting the tradeshows. Our second day was all about BRIGHT, a smaller tradeshow showcasing some of the world’s more independent brands. Having visited the show for the first time last Summer, I was keen to get back and see what would be on show this time around, as the previous one had definitely been something to remember.

The first floor showcased a number of my favourite independent street and skate brands. We checked out Wemoto, Rocksmith, Primitive and The Hundreds, who are all continuing to expand their lines in bigger and better ways. Some of these labels are a little harder to come by in the UK, which is a definite shame as there was a lot of great product – here’s hoping more UK retailers and distributors take a chance on some of these great brands. The Durkl booth was a definite high point, and their fall line is going to make some serious noise. Having watched the brand very closely over the past year or so, it’s been great to see the line grow, and I’m looking forward to seeing their upcoming collections drop in store.

Upstairs there was plenty more to take in from a list of brands, small to large. Carhartt, Obey, and Asics were all on display at one end, with hidden gems like Italian brand Iuter and San Francisco’s HUF tucked away in rooms off to the side. I caught up with HUF founder Keith Hufnagel who took me through their fall line, the advancement of the HUF Footwear collection, and their new (some what novelty) collaboration with Skate Mental, whilst having a good laugh with all the guys in the Skate Mental booth, which HUF had sneakily jumped in to show their line. I also got the opportunity to chat to one Nicky Diamonds, owner of LA’s Diamond Supply Co., and chat to him and the Diamond team about their new footwear line. After that, I spent some time with the guy’s at Frank’s Chop Shop, founders of the infamous magazine Frank 151, and their traditional barber’s shop in New York City. Frank have a huge line of New Era fitteds and snap backs coming out, and a collaboration with Vans which features a hat with griptape on. Their booth took the form of their old school barber’s shop, and the team were offering complimentary trims to those willing to sit before the straight razor.

Nike SB and Vans both had plenty to show too. SB had a Dunk History exhibition set up, depicting the shoe’s huge history with pictures and of course, shoes. The new Janoski releases and the brand new Koston One were my personal favourites from the new line, and I will no doubt be picking up both models this year, in a couple of make ups. It was also a good opportunity to get a look at some of the forthcoming Vans product, and chat to the team about what else they have coming up. I even bumped in to Bristol man Danny Wainwright who gave me the scoop on all things Fifty Fifty.

Following that, we made our way upstairs to grab some food and check out the skateboard inspired art show on the top floor, before heading off and getting ready for the evening’s activities. Out first evening stop was the Stone Island presentation being held at Berlin store Firmament. Stone Island have some unreal technology in their garments, unlike any other brand out there, and the clean surroundings of the Firmament store were the perfect place to show off the product. The Liquid Reflective Jacket was the centre piece of the launch, coming in both yellow and blue, and displayed  surrounded by bright lights in the store’s entrance. We were also lucky enough to be presented with a few limited Stone Island x Firmament Beanie hats, available exclusively on the night.

Our final stop for the day was at the All Gone Book Launch, where we bumped into many a friendly face from the global street wear community, whilst surrounded by an insane collection of rare toys, kicks and other collectables. You can see the full recap here.

Check back tomorrow for the third and final part of our Berlin adventure, and peep the photo’s from day two below.

Photography: The Daily Street

Adam Scotland

One of the three founding members of THE DAILY STREET, Adam is our Editor at TDS. Adam works in the streetwear industry for Out Of Step Ltd., specialising in both USA and UK brands. He also contributes to The Hundreds website.

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