The Nike Air Max Fly By takes the innovative Hyperfuse technology and gives it a twist, appealing to the less nimble players of the hardwood floors, with the more rugged inside players in mind.

The Zoom technology found on the Hyperfuse is switched to Air Max and the addition of a velcro strap on the upper makes this shoe appeal to the bigger and heavier ballers. Already a favourite amongst NBA stars such as LA Clippers’ Blake Griffin and Portland’s Brandon Roy, it has the lightweight feel of the Hyperfuse but with extra ankle support and cushioning.

The choice of colours here is a East vs West affair, with a white/varsity royal and white/varsity red representing each side respectively.

Available from Crooked Tongues now.

• About the Author

Chris Benfield

Chris is a multi-disciplinary designer working across editorial, print, identity and digital for a variety of industries. Previous clients include Nike, PUMA, Dazed & Confused and Boxfresh.