Alife Spring 2011

Alife are a favourite of many and it seems understandable as they always seem to produce strong collections for each season. Here we have yet another strong collection from Alife for ss11 consisting of some nice tee’s, headwear and sweats.

The iconic Alife logo is always a winner, a brand routed in the minds of many the logo is instantly familiar and looks dope across a grey sweat as shown here. The same is so for the t shirts and even the t shirts that don Alife slogans such as ‘Alife is Money’ which are always big hits, large text and slogans on tee’s always seem to work well and here we have two examples of this. We also get a brief look at some headwear from Alife in the form of the popular 5 panel cap, neutral colour ways shown here with again the use of Alifes strong logo. Very nice, very simple and very effective for a collection that at first look seems pretty standard, how ever if you ask me here we have a collection that is very wearable and perfect for this time of year.

Head over to the Focus online store right now to pick up all that is seen here.

Images thanks to Focus.

Jamie Szulc

One of three co-founders of THE DAILY STREET, Jamie specialises in menswear and is currently Footwear Account Manager at Fred Perry.

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