New Liberty Menswear Department

Possibly the finest department store in London, Liberty has had a revamp of it’s Menswear department, bringing it right up to scratch with current trends and a very impressive over-all feel.

Inspired by the fashion of black & white film comic actors such as Harold Lloyd, the new menswear department takes from that serious/playful look that such actors had in their fashion and applies it to the rooms with a “work time / play time” theme. It’s more than just a redecoration that’s gone on, actually expanding the department and squeezing more product in their for us to drool over. A room dedicated to denim and the fashion that surrounds it sees the likes of Nudie, RRL and Edwin take full priority in the store like they deserve. The tiled walls, vintage typography and added deep red streak to the mahogany wood panelling make for a more than impressive re-fit.

Head into the iconic London store to see the room in all its glory and soak up the atmosphere (it’s a good excuse to go shopping).

Great Marlborough Street

Alex Synamatix

One of three co-founders at THE DAILY STREET, Alex is our Editor-in-Chief, overseeing all TDS activity. Outside of TDS, Alex is a respected creative in his own right, from art directing club nights (comm•une) to consulting for some of the largest global brands.

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