LRG Fall 2011 (Video)

Streetwear? Urbanwear? Whatever is is, LRG is a brand that you need to know about. A behemoth of the street fashion industry, LRG show no signs of slowing down as they enter the Fall season, easing us in with this short video.

The video showcases the much more mature side of the brand that we’ve seen develop in the past few years, and although I may not have been a follower of the brand at first, every recent season LRG seem to impress me even more. They’ve done well to shrug off the ‘urban’ stigma of their past and have moved onto better things. While the T-shirt line still maintains echos of season’s past, the cut & sew really shows off what LRG have become – plenty of shirts, cardigans and outerwear that we get a glimpse at in this beautifully shot trailer.

For now, check out the video above, and look out for the new season at LRG accounts very soon.

Adam Scotland

One of the three founding members of THE DAILY STREET, Adam is our Editor at TDS. Adam works in the streetwear industry for Out Of Step Ltd., specialising in both USA and UK brands. He also contributes to The Hundreds website.

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  • Christopher David Adams Jr

    Don’t turn your nose up at rapper stuff! (pointing)

    I have way more respect for dude in jeans and a white tee than a chump rockin’ Vans who doesn’t skate.

    Keepin’ it real has never been more important.

    Dope contemporary collection, dope brand