London’s Goodhood store present their fantastic collection of AW11 product in this very well styled lookbook titled ‘Nevermind’.
As usual, Goodhood come through with some next level product and styling, producing this very impressive lookbook for Autumn / Winter 2011. Showcased here are some of the finest premium menswear brands that are currently on the market; brands such as Junya Watanabe, Wood Wood, YMC, Norse Projects, SUPER, Pendleton, Monitaly and Vans. This lookbook cuts no corners, with each look being styled to near perfection. One of my favourite touches has to be the use of accessories in each image. Sunglasses and bags have been used on styles where they belong, necklaces and even blankets make appearances and still never seem out of place. Each item truly seems to stand out and shine with quality and simplicity.
Personally, my favourite item seen here has to be the Junya Watanabe varsity jacket, shown here in red wool and off white cow hide sleeves – it’s the horn button that makes this one of the best variety jackets I have possibly seen. Another item to mention has to be the Quoddy chukkas – this exact design being exclusive to Goodhood, making this suede brown chukka even more desirable. The camp sole is even replaceable, giving you a lifetime of wear.
You can view the full lookbook and purchase any featured items right now from Goodhood.