Us Versus Them Fall 2011

Without wanting to sound too negative, there’s a lot of repetition in streetwear, and I find I see a lot of the same brands over and over again – that’s why it’s great when we get a drop of something a little less ‘well known’, but equally strong. The Fall season from Californians Us Versus Them is just that – a great selection of caps, tees, and fleece that really deserves recognition.

There’s a running theme of ‘biker’ style motifs this season, with patches inspired by cut-offs appearing on both tees and sweats, and you’ll also find the standard type variations on the brand’s logos, including the complex ‘Gilded’ piece which is a personal favourite. The lookbook for the season makes it all look so effortless – just a bunch of friends, socialising in their local surroundings, in the clothes they like to wear – they just happen to be really good clothes.

UVT are definitely one of my ‘ones to watch’ for the future, and you don’t have to look hard to see why. Check out the lookbook below, and head to Angry Daves to make a purchase.

Adam Scotland

One of the three founding members of THE DAILY STREET, Adam is our Editor at TDS. Adam works in the streetwear industry for Out Of Step Ltd., specialising in both USA and UK brands. He also contributes to The Hundreds website.

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  • hunter

    argh cannot find that grey tee with the pruple ‘us vs. them’ anywhere (12th picture from the top)
    its not on angrydaves?
    the type is so nice

  • J

    This is really fucking good to see.

  • Suffocake

    hunter – give Dave a shout on facebook or email, they might be able to order you one in…

  • Teff

    Wow. Well-executed. Great shots–I mean, amazing.

  • link

    huge props on this one, the shoot couldn’t be better

  • Brandon D’Orlando

    The looks like such a strong brand. If the quality of the garments is equal to that of their design and the punch of the lookbook, they could be onto something really big. Personally, I love the clean but punchy colourways and simple but stylish designs. Doesn’t look like anything cheesy, anything blatantly copycat, just really tasteful stuff.