London store Goodhood (recently voted number 7 in Time Out Magazine’s list of top stores in the capital) have produced this sweet little lookbook featuring some of London’s dominant street artists – Sickboy, Word to Mother, Russell Maurice (Gasius) and Mudwig.
Wearing products that are all available in store, the artists model discreetly from their respective East End studios. The shots are overly nice, capturing some awesome tones and a great atmosphere, whilst respectfully offering glimpses at some of the artists’ work in their surroundings. The products featured here come from the likes of Universal Works, Junya Watanabe, Wood Wood, and Norse Projects.
There are some excellent outfits in this lookbook and it’s pretty cool to see a store taking a different concept in the selection of their models, delving into the world of these four artists. All of the products featured are available now from The Goodhood Store.