a number of names* AW11 lookbook by Second To None

UK store and online magazine ‘Second To None‘ recently shot this lookbook for distributor a number of names*. It features key pieces from A.N.O.N’s AW11 stock and is a pleasure to look through.

The shoot is without a doubt incredible, and although Lookbooks as of the past three or so years have been saturated with the whole ‘Man in a field wearing brand new clothes’ type of imagery, this has managed to avoid being tacky, purely because of the photography. The colours from the scenery are what make this shoot for me.

It’s always a joy to see what the brands from a number of names* are offering, from Gourmet to BAPE and from Chevignon Togs, to Human Made, they all work seamlessly well with each other and all in all this is a really well executed lookbook. The shoot is well styled and I most certainly look forward to seeing what they put out in the future.

James Clothier

James is a freelance photographer. As well as being a talent behind the lens, James also has a passion for Menswear.

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  • jay dee lives

    big looks

  • Cal

    Not nice, 1 or 2 pieces are nice but the shoot as a whole looks horrible. And whats with the beards?


    Beards are for real motherfu*kers!