Last week saw the launch of the anticipated double pack of Trailblazer’s from Foot Patrol and Fila.
Situated in the homely location of Foot Patrol, the event was open to public and allowed people to have a close up look at the shoes while drinking some alcoholic beverages. I’ve been to a couple of events at Foot Patrol in the past, but this one seemed a bit cosier. Maybe it was the weather, could have been the people, or perhaps just the use of space. Who knows. Whatever it was, the vibe was on point.
The famous grates were filled with collaborative Foot Patrol x Fila flasks, pulling more hiking references into the limelight. The promotional video for the pack was being displayed on loop on the Foot Patrol TV as well, just to put the shoes in their natural environment.
All in all, a successful launch for a great collab. Head down to Foot Patrol to see the shoes for yourself.
Photography: Alex Synamatix