Herschel Supply Co. Spring 2012 Lookbook

Herschel Supply Co have exploded on a global scale over the past year or so, and their Spring collection is likely only to see their appeal grow. Today the brand released lookbook imagery for their new Spring season, featuring both new and carryover styles in an exotic range of colours.

The Spring colour palette is a much lighter and brighter one than we’ve seen from the brand so far, and includes cobalt blue, canary yellow, moss green, and orange. Simple styles like the Classic, Heritage, and Settlement backpacks are joined by some more interesting and unique pieces like the Survey, Varsity, and Little America Backpacks, and with pieces like the Walton and Totem providing plenty of different luggage options. I’ve always been a fan of the Novel duffel bag too, which returns in a number of colour options, including the 20oz canvas Cordura option, part of a camo pack which includes the Little America, Heritage, and Eighteen bags.

Herschel have managed to create a range which simultaneously appeals to both a fashion forward crowd as well as a more ‘mainstream’ audience, and to both men and women, with a line that includes something for everyone. Check the lookbook out below and look for the collection at retailers across the country now, including Urban Industry.

Herschel Supply Co.

Adam Scotland

One of the three founding members of THE DAILY STREET, Adam is our Editor at TDS. Adam works in the streetwear industry for Out Of Step Ltd., specialising in both USA and UK brands. He also contributes to The Hundreds website.

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