Mrs Wilberforce is a brand I’ve followed for a little while, and it’s been a pleasure watching them grow. For Summer, the brand present a small collection of three T-shirt designs and a crewneck sweat – their first cut n sew piece.
Three graphics – two larger front prints and a third both back and front – play with print design and illustration, predominantly black and white, with hints of colour appearing in-between. The Pantheon crewneck features a minimal allover embroidery – really simple, but really well executed, and is a big step forward for the brand. The lookbook and skate edit produced have a strong analogue feel, with images re-shot through an old 15 inch tube television, produced with help from Liz Seabrook, East London’s Parlour skatestore and skaters Dan Tomlinson and Peter Buckley. It’s resulted in a nice piece of footage, with the gifs below adding an extra touch, but critics would definitely say that analogue skate edits have become a trademark of another popular UK brand.