Boxfresh x Intercity x The Daily Street: Swich It Up

Boxfresh_Intercity_The-Daily-Street_Chris-Benfield

To help raise money for Teenage Cancer Trust, Boxfresh are running a design competition with their Switch hi-top sneaker. Here’s our own design and a few others commissioned by Intercity.

The idea is simple; take the template of the Boxfresh Swich hi-top, design your own version, submit your design to the Boxfresh Facebook page. The winner’s shoe will be put into production and sold at Schuh and Boxfresh, plus the designer will win £1,000 and a design placement at Boxfresh. Most importantly, for every design entered into the competition, Boxfresh are giving Teenage Cancer Trust £1, plus they are giving them 10% of the sales for every pair of the winning shoe that is sold. So, it’s all for a good cause. With this in mind, you should all submit a design, regardless of your talents.

Above, you can see our own official The Daily Street design, commissioned by the folks at Intercity and crafted by our very talented in-house designer Chris Benfield. Chris took inspiration from his interest in space and the universe, giving the shoe an intergalactic feel. Being both a graphic designer and a sneaker lover, it was important for Chris that the shoe struck a balance between art and function, aiming for an end result that could both be worn and appreciated as a piece of contemporary design. We think he hit the nail on the head.

Below are five other designs commissioned by Intercity (the folks behind Art & Sole) from a variation of different talents. Our personal favourites have to be the wooden design from Elroy Klee and the more wearable blue design from Thomas Danthony.

Head over to the Boxfresh Facebook page to get full info on the project and get designing to earn Teenage Cancer Trust that extra £1.

Rude:

Boxfresh_Intercity_Rude

Elroy Klee:

Boxfresh_Intercity_Elroy-Klee

Ermsy:

Boxfresh_Intercity_Ermsy

Thomas Danthony:

Boxfresh_Intercity_Thomas-Danthony

Jason Munro:

Boxfresh_Intercity_Jason-Munro

Alex Synamatix

One of three co-founders at THE DAILY STREET, Alex is our Editor-in-Chief, overseeing all TDS activity. Outside of TDS, Alex is a respected creative in his own right, from art directing club nights (comm•une) to consulting for some of the largest global brands.

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