New York City based BMX rider Nigel Sylvester has taken his creative hand to the iconic G-SHOCK GD-101, creating this “Blackout” edition.
We love a bit of ABE here at TDS and this murdered out G-SHOCK GD-101NS is ticking all the right boxes for us. Featuring several subtly different tones of black, as well a splash of safari print, Nigel Sylvester has infused his chic fashion sense into this watch. It’s a perfect combination of his love for fashion and his life as a BMX rider, creating a watch that is both stylish and practical. Inspired by his undying passion for New York City and the colour black, Nigel has aimed to put his entirety into this project and done so with great success.
Accompanied by a visual to launch the collaboration, the high fashion influence becomes even more evident as Nigel leads in this classy promo video, depicting New York City in blackout with multiple shots of Nigel and friends exploring the city. It’s a well executed promo that adds to the project as a whole and helps to translate Nigel’s vision for the project.
The “Blackout” GD-101NS is available now from the G-SHOCK East store on Dray’s Walk in London and the Casio online store for £110. Be sure to read our interview with Nigel Sylvester about the project.