Denim label EVISU choose a London barbershop as the setting for this short film to introduce their latest collection.
Imagined by Sam Carder and Matt Hollyoak, The Barber follows the man and his clients in a typical day at the shop, both him and his customers decked head to toe in the brand. The connection here is of the simple things done well – the classic nature of the gent’s barber and the refined styling of EVISU’s latest offering; a move away from the bolder, heavily-branded styles that the brand are often known for.
The collection is available now from EVISU and from their Newburgh Street store.

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