2013 was certainly the year of the Reebok Classic with the sportswear brand celebrating the shoe’s 30th Anniversary with a stream of high-profile collaborations across their Certified Network. This year all eyes are on the Insta Pump Fury as the marmite shoe reaches its 20th birthday. Reebok have announced some of the collaborations we can expect from this years proceedings.
Alongside a number of international retailers, the UK’s Crooked Tongues, END, Footpatrol and Hanon will all get a look in. 27 collaborative colourways will release throughout the Spring and Summer but first the celebrations will kick off with the re-release of the OG Black/Hyper Green/Red Insta Pump Fury colourway at the end of this month.
The Pump Fury is a definite love-it-or-hate-it shoe, so while this announcement is likely to pass some people by there are plenty out there who will be more than excited to see what each of the Certified Network stores has planned – I for one am looking forward to it. Stay locked for more news from Reebok as it drops.