The UK’s Grind London present their latest collection titled ‘The New Sound’ with a lookbook shot by regular photographer Mehdi Lacoste.

The collection focuses on tees, longsleeves and custom button-up shirts. As the collection’s title suggests, the range focuses on music with graphics like ‘The Sound  in Your City’, ‘Sounds of the Universe’ and ‘Old Noise’, mainly in black and white with just a little splash of colour in the ‘Special Request’ design.

Grind’s shirts are always a highlight of their collections with the new range offering bold yellow and blue windowpane check shirts and a simple grey oxford, all made with cotton sourced in Japan. The brighter checks look great and are perfect for the summer ahead.

Check out the full shoot following a music lover’s journey below and head to Grind London now to purchase all of the items featured.

• About the Author

Adam Scotland

One of the three founding members of THE DAILY STREET, Adam is our Editor at TDS. Adam works in the streetwear industry for Out Of Step Ltd., specialising in both USA and UK brands. He also contributes to The Hundreds website.