Following on from Cristiano Ronaldo’s record-breaking performance in last nights UEFA Champions League, Nike Football have announced the Mercurial Superfly CR7.
Similar to the classic black Mercurial Superfly silhouette, the boot features all recent design innovations such as the Micro-textured Nike Flyknit upper, highly responsive carbon-fiber footplate and Dynamic Fit collar, but this latest signature boot in the series comes complete with a glistening new look created through a reiteration of NIKESKIN technology and distinct CR7 graphics.
Seeking inspiration from Cristiano and his playing style Max Blau, VP Global Football Footwear explains that “We knew we wanted to create this shimmering effect on-pitch, and do something that would really stand out in the sun or under lights, but it took us many iterations to get it just right” Speaking of the new look Blau goes on to state “What we’ve done here is create a completely new way to look at black. This boot should set a new bar on-pitch.”
Set to be debut in the highly anticipated El Clasico in Madrid this weekend, this timely release will also be available in the low cut option; Mercurial Vapor X, combining the shimmering new look with the tongue less micro-textured synthetic upper.
The Mercurial Superfly CR7 and Vapor X will be available to purchase exclusively through the Nike Football App from Oct. 23, and more widely available through nike.com on Oct. 24 with The full CR7 collection will be available at nike.com beginning Nov 6.