Converse revitalise a classic with the Jack Purcell Signature

Converse Jack Purcell Signature 01

Updating one of their oldest silhouettes, Converse breathe new life into the Jack Purcell with 18 updates to the iconic sneaker.

Tampering with a shoe as iconic as the Jack Purcell is a dangerous game. It’s regarded by many as perfect, which is a big thing considering it was first released in 1935. Who’d have thought that a professional badminton shoe would become one of the world’s most loved casual sneakers.

Fast forward to 2015 and Converse have announced the Jack Purcell Signature, an update on the classic. Thankfully, they haven’t messed significantly with the silhouette, but they would have been mad to play with that. They have made several improvements however, including a streamlined toecap, two piece molded foxing, a wider heel stay and a winged tongue. Premium materials feature throughout, with the use of two ply duck canvas, cotton laces and polished aluminium eyelets. However, it’s the footbed that brings the magic; an Ortholite footbed with Nike Zoom Air Technology and an open weave forefoot made from cotton and leather.

Although the look hasn’t really changed, this is essentially a Converse Zoom Air Jack Purcell! My inner sneaker geek is going a little crazy right now.

The new and improved Converse Jack Purcell Signature will be hitting stockists this month and they’ll be easy to spot thanks to the bright blue ‘smile’ on the front rather than the traditional dark navy.

Converse Jack Purcell Signature 02 Converse Jack Purcell Signature 03 Converse Jack Purcell Signature 04 Converse Jack Purcell Signature 05 Converse Jack Purcell Signature 06 Converse Jack Purcell Signature 07 Converse Jack Purcell Signature 08 Converse Jack Purcell Signature 09 Converse Jack Purcell Signature 10 Converse Jack Purcell Signature 11 Converse Jack Purcell Signature 12 Converse Jack Purcell Signature 13

Alex Synamatix

One of three co-founders at THE DAILY STREET, Alex is our Editor-in-Chief, overseeing all TDS activity. Outside of TDS, Alex is a respected creative in his own right, from art directing club nights (comm•une) to consulting for some of the largest global brands.

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