Debut: VV ‘Summer Darkness’ lookbook

VV Summer 2015 Summer Darkness collection 20

UK streetwear brand VV present their Summer 2015 collection, ‘Summer Darkness’, in this clean and functional lookbook.

Focusing on negative space, the collection aims to streamline the space within the canvas, often referencing Rorschach paintings. The use of polkadots and skulls return from previous collections, slightly more refined this time around with the removal of any and all typographic branding. Fitted joggers join the brand this season, marking a first move into trousers for VV.

It’s been a slow development with this brand, gradually taking its time and doing what feels right, making for a very natural progression. Having supported VV in its previous form from as far back as early 2010, it’s nice to see it making a return (again) and continuing to develop and move forward.

Head over to the VV website, Urban Industry or HYPEBEAST to purchase from the collection.

VV Summer 2015 Summer Darkness collection 09 VV Summer 2015 Summer Darkness collection 16 VV Summer 2015 Summer Darkness collection 08 VV Summer 2015 Summer Darkness collection 17 VV Summer 2015 Summer Darkness collection 11 VV Summer 2015 Summer Darkness collection 18 VV Summer 2015 Summer Darkness collection 12 VV Summer 2015 Summer Darkness collection 19 VV Summer 2015 Summer Darkness collection 13 VV Summer 2015 Summer Darkness collection 22 VV Summer 2015 Summer Darkness collection 15 VV Summer 2015 Summer Darkness collection 21 VV Summer 2015 Summer Darkness collection 14

Alex Synamatix

One of three co-founders at THE DAILY STREET, Alex is our Editor-in-Chief, overseeing all TDS activity. Outside of TDS, Alex is a respected creative in his own right, from art directing club nights (comm•une) to consulting for some of the largest global brands.

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