Le Coq Sportif enlist the creative talents of London female sneaker boutique pam pam to shoot their latest women’s sneakers – the BOUTIQUE Pack.

Featuring modern reworking of the LCS R900 and Eclat, the pack offers up an all-white palette with soft materials and hits of chrome that make them super easy to style, as shown masterfully in these shots by East London’s pam pam.

The addition of a sock design and memory insoles will undoubtedly make for some of the most comfortable kicks to come out of Le Coq Sportif.

Head over to pam pam to pick up the pack while stocks last.

• About the Author

Alex Synamatix

One of three co-founders at THE DAILY STREET, Alex is our Editor-in-Chief, overseeing all TDS activity. Outside of TDS, Alex is a respected creative in his own right, from art directing club nights (comm•une) to consulting for some of the largest global brands.