Forage Store Summer 2014 lookbook ‘In Between Daze’

Forage Store Summer 2014 lookbok In Between Daze 001

Online retailer Forage Store present their Summer 2014 lookbook titled ‘In Between Daze’.

Taking inspiration from some of the bold patterns found in the collections sticked at Forage, as well as the acid era and a lust for Summer’s lazy days, the lookbook has been shot in East London’s Victoria Park by Hamish Stephenson. To be completely frank, it’s a little hit and miss. Bear in mind that this is still a store in it’s early stages with minimal budget, and for that they’ve done a good job, but I feel that the lookbook could be more consistent in its execution. Some images, such as the one at the top of this post, are really great, while others don’t seem to stand up to that level of quality quite so well. Beyond this point, the styling is pleasingly casual and approachable with just enough quirkiness in there to keep it interesting. Brands include some of favourites – Soulland, PAM and Wood Wood amongst others.

Check out more from this young online retailer at the Forage website.

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Alex Synamatix

One of three co-founders at THE DAILY STREET, Alex is our Editor-in-Chief, overseeing all TDS activity. Outside of TDS, Alex is a respected creative in his own right, from art directing club nights (comm•une) to consulting for some of the largest global brands.

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Comments

  • Accademia di Moda

    Craving that short and button-down! This brand relaxed and casual feel makes it ideal for most men! The pattern on the button-down is perfect apired with a khaki short, black denim or linen pant!