Introducing: domain Domain illustration by Josh Parkin

We’re flying the flag that little bit more by embracing the brand new .uk domain name that launched yesterday.

For some reason, I’ve always had a chip on my shoulder that us UK websites have had 2 full stops at the end of our URLs. I find it unattractive and mildly pointless, having often winged that it should have just been .uk … well my prayers have been answered and the powers that be (Nominet) announced the brand new .uk domain yesterday as part of a large roll-out of UK centric domain names including .london

Of course, we jumped at the chance to include a .uk domain to our list of alternatives, supporting the concept and backing the new title. Regrettably we will be using it as a forwarding domain, much like our abbreviation, in order to maintain the past 4 and a bit years of backlinks and brand building etc. etc. I’ll stop there before I get too technical and bore everyone, but we felt it necessary to let people know that we are backing this small piece of progress.

Lastly, special thanks go to the ever talented Josh Parkin for the custom illustration to help us spread the word. Be sure to check out his Instagram if you like his work. (doesn’t it look nice)

Alex Synamatix

One of three co-founders at THE DAILY STREET, Alex is our Editor-in-Chief, overseeing all TDS activity. Outside of TDS, Alex is a respected creative in his own right, from art directing club nights (comm•une) to consulting for some of the largest global brands.

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  • alxndrs

    big tings!