DEATHTRAP is a new brand from the fingers of Prevalence Creative Co designer Tom Winslade, who’s work you may recognise from brands like indcsn and Abandon Ship amongst others.
If you follow Tom on Instagram you’ll know he’s never-not-drawing so, away from his work for other brands, DEATHTRAP is the outlet where he can have free reign to throw some of his other many ideas out there. The DEATHTRAP launch capsule collection is made up of three apparel pieces and two additional collectors items in the form of the Sucka Free pin badge and OG Sticker Pack.
The clothing designs are a power combo of minimal colourways and bold graphics with creative expression at their core, mixing hand-drawn type and illustration with great results. Both the Sucka and Mayfair T-shirts combine text with Tom’s signature cartoon illustrations while the Trust longsleeve is made up of an uncomplicated combination of text placements across the chest and sleeves – all printed in the UK and available for a very reasonable £25-£30.
Deathtrap commissioned NY photographer Tyler Watamanuk to shoot a small lookbook on 35mm in Manhattan’s Lower East Side to introduce the range, which you can check out in full below. All five pieces are available online from DEATHTRAP now.